The mammoth annual Comic-Con International gathering of sci-fi aficionados in San Diego is treated as a sure-fire barometer for later reception in cinemas. But a “New York Times “article takes a fun--and realistic--view of movie marketing opportunities. “The four-day convention, which begins on July 22, will be host to what has become an obligatory parade of filmmakers and … [Read more...] about Comic-Con Buzz Not a Sure-fire Indicator
festivals
‘Paranormal Activity’s’ Unlikely Stardom
“Paranormal Activity,” the micro-budgeted film that has grossed $97 million to date in domestic box office, perplexed the Hollywood distribution community before emerging as an unlikely blockbuster. “Early on, few distributors were interested at all — even after the film played to breathless praise at L.A.’s Screamfest in late ‘07, and again in early ‘08 at Slamdance,” … [Read more...] about ‘Paranormal Activity’s’ Unlikely Stardom
Flop ‘Racer’ Delivers Dim Glow
“Speed Racer,” the cinema film adaptation of a 1980s TV series, pressed all the correct marketing buttons in preparing for premiere, though it didn’t connect with audiences. The movie that cost $120 million to make premiered May 9 from Warner Bros. Pictures (UPDATE ultimately finished with a disappointing $44 million in boxoffice domestically, falling far short of … [Read more...] about Flop ‘Racer’ Delivers Dim Glow