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Toy Brand Screens in Cinema

August 7, 2007 by Robert Marich Leave a Comment

Thomas the Tank Engine

A popular pre-schoolers toy brand books a one-time special movie screening "Thomas & Friends On The Big Screen" via Fathom Events. It’s part of a budding trend of non-theatrical audio/visual content showing one or a few times, mostly in slots when cinemas would otherwise be dark.  "Thomas & Friends" played once at a 10 a.m. Saturday screening time with its … [Read more...] about Toy Brand Screens in Cinema

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