Here’s an attention-getting assortment of character-specific movie posters for “Aquaman,” which Warner Bros. Pictures yarn Dec. 21. The sci-fi fantasy drama is rated PG-13.
“With the release of James Wan’s Aquaman a little over a month way, Warner Bros. has decided that it’s time for audiences to start familiarizing themselves with the main players in the underwater drama,” writes Graeme McMillan for the Hollywood Reporter.
The “Aquaman” characters are colorful and eye-catching, so all that’s needed is marketing oomph to get the images in front of the public in paid advertising and publicity to create awareness.
The one-each presentation of characters individually is far superior to an aggregation (that is called a mosaic approach), which comes across as a mish-mash. The series of inter-connected characters getting solo treatment is also called a gallery approach.
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