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Capsulizing Key Film Mktg Campaigns

   Oct. 28, 2016—The Hollywood Reporter trade newspaper summarizes exemplary Hollywood marketing campaigns—mostly for movies with some TV series. Movies include 20th Century Fox’s Deadpool, Sony Pictures’ Sausage Party, Disney’s The Jungle Book, Universal Pictures’ The Secret Life of Pets and others.
   The gallery of campaign summaries is connected with the Clio Key Art Awards to recognize the best of Hollywood marketing; the Clio

Universal expanded the demo target to pet-lovers of all ages, on top of usual kids audience


Key Art Awards are a sister business of Hollywood Reporter As for Cleo Key Art winnners, Deadpool, Outcast and The Accountant were the big winners.
 
For full text, click links below; this website’s text is searchable via seachboxes on upper right of webpages:
http://www.hollywoodreporter.com/lists/10-best-marketing-campaigns-movies-939307
http://www.hollywoodreporter.com/lists/deadpool-outcast-accountant-key-art-939736
http://www.marketingmovies.net/chapters/chapter-1-creative-strategy-for-marketing/