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- Pricey 'Cinderella' Merchandise Courts Adults
- Wooden Talent Stands for Movie Tie-in
- Corporate Jet Gets 'Birdman' Placement
- Bing Predicts 84% of Oscar Wins
- Sponsor's Nightmare: Star Trashes Brand In Speech
- Why 'Am Sniper' Hits Marketing Bullseye
- Jamie Foxx Pitches Under Armor
- Snarking Rivals Is Oscar Tradition
- Uni Pix Helps Sibling With Bowl Buy Binge
- in-theater advertiser NCM pacts with Grammys
- AMC Tests Monthly Movie Pass
- Official Champagne for Oscars Changes Again
- Cinema Professor Robs Bank for Film Project
- 'Star Wars' Hardware Shines In Disney Profile
- Academics Try To Dissect Film Critic Biases
- Independents' BO Share Shines in '14
- 'Interview' Fallout May Undermine Exclusivity
- Vodka Brand Nabs 007 Film Tie-in
- Sony Hack Reveals Mktg Ideas
- Book Reveals Indie Sector Pressures
- Lionsgate Pushes Unconventional Marketing
- French Studio Banks on 'Paddington'
- ‘Star Wars’ Trailer Pops Up First in Cinemas
- Metrics from 'Interstellar' on 'Time' cover
- Film Talent Jumps Into Vid Games
- 'Frozen' Tops Halloween Costume Searches
- Dissecting 'Birdman' Publicity Campaign
- Warner Bros. promises to trim $2bn marketing spend
- H'wood Debates Price of Early VOD Films
- Weinstein Film Sets Simultaneous Netflix Run
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