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- Praising Gritty American Films Over 'King's Speech'
- Transmedia Plants Films On Other Platforms
- Oscar Telecast Ad Sales Climb Again
- 'Pirates' Franchise Sells $1.6bn In Merchandise
- 'King's Speech' Passes 'Social' In Oscar Buzz
- Another Oscar Documentary Outrage?
- 'King's Speech' Seeks to Elude R-rating
- Researcher Finds TV Ads Dominate, Despite Slippage
- Movie Ads Embrace Racy 'Skins'
- H'wood Again Nabs Super Bowl Ads
- Social Media Megaphone For Film Reactions
- Sony Sweats 'Hornet' Positioning
- Fox Uses iTunes to Deliver Awards Films
- Lack of 'Sleeper' Hits Deflates '10 Boxoffice
- Oscar Documentaries Hide in BO Obscurity
- 'Middlebrow' Films Flop?
- 'Social Network' Emerges as Oscar Frontrunner
- Gripes About Film Rating System
- 'Narnia' Revamps Marketing Focus
- Disney's $2bn Ad Account In Review
- 'Cowboys & Aliens' Trailer Dilemma
- 'Potter' Gives Vital Platform for Trailers
- Disney's 'Pirates' Shifts Toy Kits to Lego
- 'Megamind' Plays 1-Day Promo on Farmville Website
- Chase Bank Joins 'Megamind' Roster
- Horror Films Make Halloween Trek
- Sharp Contrasts in 'Jackass,' 'Red' Boxoffice
- Struggling Disney Gives 'Tron' Big Push
- Dr. Pepper, CKE Restaurants To Promote 'Hornet'
- New Media No Panacea for Spiraling Costs
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